... and what CEOs can do about it. by Kurian Mathew Tharakan I was reading an article in Entrepreneur magazine titled, "Five Reasons Companies Fail," which highlights the following list of CEO mistakes that can spell disaster for a firm. … [Read more...]

by Kurian Mathew Tharakan Leadership. Some people occupy the role, some aspire to it, others have it thrust on them. Regardless of whether your role as a leader was given, earned, or compelled, your ability to fulfill leadership’s demands, earn … [Read more...]

(… or how to 28X–120X your results with one crucial step.) by Kurian Mathew Tharakan ... most of us haven’t been taught a fundamental truth about the persuasion process ... As a leader, you are in the business of selling your ideas to your … [Read more...]

When sales of the popular magazine began to slip, one little football phone came to the rescue that would see subscriptions soar. by Kurian M. Tharakan A recent article in Rolling Stone revealed the awesome power that novel marketing can have … [Read more...]

(… aren’t all Rotarians supposed to be nice?) by Kurian M. Tharakan The last two months have been busy for speaking gigs. I’ve done four full workshops, two keynotes, and two presentations to local Rotary Clubs. Over the years, I’ve spoken to … [Read more...]

The Ultimate Guide to Writing an Unforgettable Elevator Speech by Kurian M. Tharakan Author's Note: I am astounded that this page receives thousands of readers each month. That number tells me that there are a lot of people looking for solid advice … [Read more...]

… but if you could listen to their hidden conversations, you might be amazed at what you discover by Kurian M. Tharakan Author’s note: This was one of the most profoundly insightful client engagements that I have had. It was clear that a 2-year … [Read more...]

by Kurian M. Tharakan Author’s Note: Firing a client is never a pleasant task, but every so often it needs to be done. Take a look at the fireable offences below. Do you recognize any of them? If so, you are in an abusive relationship. … [Read more...]

by Kurian M. Tharakan These are some of the most dangerous words I have heard people utter during the last 27 years of business consulting. They form a virus that stifles innovation, blinding people to the power of different perspectives, nuances … [Read more...]

Author's Note: Here are 10 marketing strategy examples that demonstrate how simple changes in your strategy, tactics, and customer insights can dramatically supercharge your results. These stories are not listed in any particular order, and you can … [Read more...]